Founder and managing director of the hemp wholesaler, Signature Products, Florian Pichlmaier, has been elected as a board member of the European Industrial Hemp Association (EIHA).
Pichlmaier will be supporting the EIHA board with his many years of experience and his network from the financial and food industry, and will take a stand for more acceptance of hemp products. Pichlmaier is now the seventh and youngest member of the EIHA board.
The EIHA is the only pan-European organisation representing the opinions and interests of its more than 200 members at EU level.
Thanks to his many years of experience, Pichlmaier brings with him a large network of contacts to influential personalities from these sectors. In Belgium, Pichlmaier worked for the Permanent Representation of the Federal Republic of Germany in 2016 and conducted negotiations with political actors of the EU Commission.
With the aim of offering hemp products of the highest quality, Pichlmaier founded Signature Products GmbH together with his partner Tobias Bühler in 2019. The company positions itself on the market as an independent hemp wholesaler and manufacturer of private label hemp-based products.
Pichlmaier now wants to make use of his experience in lobbying and actively support the EIHA in the future, and is looking forward to “closer cooperation and the implementation of the common goals”.
Pichlmaier says he also wants to campaign for more acceptance of hemp products, and so he launched the regional research project TASTINO together with the University of Hohenheim this year. In cooperation with German farmers, his company will plant and harvest hemp seeds in Baden-Württemberg and produce protein-rich meat substitute products which will soon be available in German supermarkets.
The EIHA’s activities are guided by the principle of “social, environmental and economic sustainability”. Currently, the organisation is working on the standardisation of THC limits in animal feed and food, the positive effect of hemp on the CO2 balance and a life cycle assessment of hemp materials.
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