april pride

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28 Novlast updated
Meet the Industry

Asked April Pride, CCO, Tokyo Smoke & Van der Pop

April Pride is the founder of Van der Pop (now part of Canada’s Tokyo Smoke) and a visionary leader in the sector. She’s working to bring beautiful design, information and empowered cannabis choices to women. Business of Cannabis spoke with April about shifting stigma, untapped markets and what Canada can learn from Washington states path to legalization.

BofC