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Charlotte’s Web Signs Exclusive UK Distribution Agreement with Savage Cabbage


CHARLOTTE’S Web Holdings, Inc., (“Charlotte’s Web” or the “Company”), the market leader in cannabidiol (“CBD”) hemp extract wellness products, has signed an exclusive product distribution agreement in the United Kingdom with Savage Cabbage Ltd., one of the oldest and most trusted CBD companies in the UK, serving an active and loyal customer base of wellness seekers.

Savage Cabbage is a Member of EIHA (European Industrial Hemp Association) and has been the official UK distributor of Charlotte’s Web CBD since 2016, in alignment with its three founding pillars: Quality, Consistency and Reliability. Under the new agreement, Savage Cabbage will continue to sell a large portfolio of Charlotte’s Web whole-plant, full spectrum products that contain all the beneficial compounds that exist in the hemp plant as well as CBD.

Savage Cabbage will be utilizing its extensive network in the UK to expand the presence of Charlotte’s Web as the Novel Foods regulatory framework continues to progress. Currently operating in the ecommerce space, the partnership will focus on expanding the presence of Charlotte’s Web in retail distribution channels and on the high street, with a growing number of notable retailers starting to include CBD products on their shelves.

Jade Proudman is the founder and CEO of Savage Cabbage, who credits Charlotte’s Web CBD Oil with “saving her life”.  She is an influential voice in the UK & European CBD community, while also being a Global Ambassador of Charlotte’s Web. UK-based CannabisWealth and Cannabis Health News media recently named Mrs. Proudman as one of top 40 inspirational women in the cannabis industry.

“As the demand for CBD products continues to rise around the globe, it is critical that consumers continue to better understand how CBD products work and the benefits of hemp botanical wellness through nature. Savage Cabbage has shared similar values as Charlotte’s Web since inception and we are excited to start expanding our presence in the UK market beyond ecommerce,” said Jacques Tortoroli, CEO of Charlotte’s Web. “We are pleased to extend our relationship with exclusivity for one of our long-standing international partners. As the #1 selling CBD brand in the US, the UK is one of the most exciting international CBD markets and we look forward to building our presence here.”

“I’m delighted to commence the new phase of our long-standing relationship with Charlotte’s Web. We have shared a vision– providing high quality CBD products to consumers in the UK and helping people to live better, naturally,” said Jade Proudman, Founder and CEO of Savage Cabbage. “Many consumers are of the belief that all CBD products are equal. Since 2016, we have seen firsthand the benefits of full spectrum hemp extract products like Charlotte’s Web within our community. These products offer benefits where many other CBD isolate products don’t, and we will continue to champion greater consumer choice and access to products that represent the very best of Mother Nature. As Aristotle once said, ‘the whole is greater than the sum of its parts’.”

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