BofC Live is a podcast from Business of Cannabis. Delivering cannabis news and exploring the companies, brands, people, and trends driving the cannabis industry.
On today’s BofC Live segment we connect with Shawn Pierce, President, Strategic Events, Meetings & Incentives at MCI Group – the team that produces the Lift&Co. Expo. From May 12 through 15 (with the expo floor open May 13 through 15), the Expo will be back in Toronto following up on their successful 2021 show in Toronto. Having been deeply impacted COVID restrictions prior to November, the May 2022 show is aiming to be back at full capacity with limited/no restrictions. We wanted to connect with Pierce to talk about the show itself, its position among other North American shows and what the industry and consumers alike can expect.
For more information on the Lift&Co. Expo, visit the event site.
See previous conversation with Pierce recorded at the November 2021 Lift&Co. Expo in November 2021: How cannabis conferences fill a critical need in the sector
Listen to this episode of BofC Live, and all BofC Live episodes, as a podcast: