BofC Live is a podcast from Business of Cannabis. Delivering cannabis news and exploring the companies, brands, people, and trends driving the cannabis industry.
On today’s BofC Live segment we connect with Thomas Winstanley, the Vice President of Marketing at Theory Wellness Inc. Theory Wellness Inc. is a multi-state operator, serving both medical patients and recreational consumers in Massachusetts and Maine. We connected with Winstanley to talk about how the markets in Maine and Massachusetts differ from one another, how Theory Wellness approaches marketing and how the Northeast cannabis market is developing.
Listen to this episode of BofC Live, and all BofC Live episodes, as a podcast: